Set up a shop on Facebook and Instagram
So, you’ve built your e-commerce website, uploaded your products, and optimised them for search engines – now what? Set up a shop directly from your Facebook and Instagram page of course. Facebook shops will drive more traffic to your website and increase your sales.
At SEO Solutions Today, our team can now help you to expand your customer reach by offering you the ability to directly connect your e-commerce website to Facebook Shops. Thanks to this integration, it’s now even easier for customers to browse and buy your business’ products and services through a single online shop, directly on Facebook and Instagram.
The newest way to grow online
With our team’s help, you can create a customised digital shopfront across your social media channels. This way, people who visit your page can browse your products, make purchases, and get to know your brand without even leaving Facebook or Instagram.
When you add new inventory to your Facebook Shop, people can see it in their News Feed, on the Facebook Shop tab, or via a notification encouraging them to visit your online shop.
We can also customise the look and feel of your Facebook Shop with a cover image and accent colours in
order to showcase your unique brand style.
The benefits of Facebook Shops & Instagram Shops
In Ireland, Facebook and Instagram account for the largest number of regular social media users of all social platforms.
This is according to a recent survey conducted by global market research leader Ipsos MRBI, whereby 66%
of Irish adults surveyed owned a Facebook account, and 43% owned an Instagram account. Of these figures, 64% of account holders used Facebook and Instagram every single day.
These numbers, coupled with 2.2 billion monthly users of Facebook and Instagram around the world, mean
there’s no doubt that adding a Facebook Shop to your online marketing efforts is a smart idea. Facebook Shops are also straightforward to set up, seamless to use, load faster compared to a mobile website, and are global in scale.
- Here are a few other benefits to using a Facebook Shop to list your products or services.
Higher conversions
Converting a follower or reader takes a lot of effort. A Facebook Shop can turn your followers into
customers by making it that much easier for your wider community to buy your products. All they
have to do is click on the Facebook Shop tab to see all your products, and buy directly from there.
- Easy to manage
With the smart Facebook Pixel, new products on your website are added easily to your Facebook
Shop. The pixel can add new items to your catalogue and update inventory details automatically
from your own website, any time you make changes.
- Easy to follow analytics
Here is a Facebook Shop we set up a while a ago
The new Facebook Insights feature allows you to get valuable insights regarding your page likes, the reach of your page and posts, engagements, clicks on products, etc. Get in touch call 0879573375